ADOPT A SHEEP AT SLEEP COUNTRY CANADA

AND SUPPORT CHILDREN’S MIRACLE NETWORK

All funds raised in Ontario to go to local hospital charities

Toronto, ON – March 9, 2006 – Sleep Country Canada today launched its annual Adopt-a-Sheep fundraising effort in support of Children’s Miracle Network. Visitors to any Sleep Country store across Canada can ‘adopt’ an adorable, plush Serta Counting Sheep plush toy for a minimum contribution of 10 dollars. All funds raised between March 9 and April 25, 2006 at Sleep Country Canada’s stores across Ontario will support SickKids Foundation, McMaster Children’s Hospital, Children’s Hospital of Western Ontario and CHEO.

“One of Sleep Country Canada’s top priorities is to give back to the communities in which we operate,” said Christine Magee, president, Sleep Country Canada. “We love the Adopt-a-Sheep program because it helps kids. Not only because any child (or child at heart) would love the plush sheep, but also because 100 per cent of donations go directly to Children’s Miracle Network to distribute to children’s hospitals.”

Last year the Adopt-a-Sheep campaign raised $110,000 for local children’s hospitals through Children’s Miracle Network – this year’s goal is to raise more than $130,000 through the sale of 13,000 Serta Counting Sheep.

“Children’s Miracle Network helped fund care for more than two million Canadian children last year,” said Alison Bloetjes, director of corporate development for Children’s Miracle Network. “With the help of organizations such as Sleep Country Canada, we can surpass our fundraising goals and have an even greater impact on the children in our own communities.”

Sleep Country will promote the program through in-store displays, website reports and radio advertising. Canadians can visit any of Sleep Country’s 111 locations to make their donation and take home their new sheep.

About Sleep Country Canada:

Sleep Country Canada is the largest retailer of mattresses in Canada providing outstanding in-store and home delivery service from 116 corporate owned stores in nine regional markets. As wholly owned subsidiaries of the Sleep Country Canada Income Fund, Sleep Country has 111 corporate owned stores and 9 distribution centres and Dormez-Vous has 5 corporate owned stores and 1 distribution centre. With 800 associates across the country, Sleep Country was again recognized in the Globe and Mail as one of Canada's 50 Best Employers in 2006. Founded in 1994, the Company has demonstrated a track record of growth and stability. Sleep Country Canada Income Fund is an open-ended limited purpose trust that owns 100% of the voting securities of Sleep Country Canada Inc. The Fund's units are listed on the Toronto Stock Exchange under the symbol Z.UN.

About Children’s Miracle Network:

Children’s Miracle Network is a non-profit organization dedicated to helping kids by raising funds for 170 children’s hospitals across North America, including 14 children’s hospitals in Canada. The guiding principle of Children’s Miracle Network is that 100 per cent of donations generated within a community stay in the community to benefit local participating hospitals. Children’s Miracle Network-affiliated Canadian children’s hospitals treat more than 2 million children every year. Since its inception in Canada in 1984, Children’s Miracle Network has raised more than $200 million, most of which is donated a dollar or two at a time by caring individuals.

###