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For more than a quarter century, the senior staff of Argyle Communications have developed and implemented public relations and marketing campaigns for clients in both the private and public sectors, across a range of industries.

We deliver expertise in all areas of communications management, with outstanding credentials in strategic communications planning, issues and crisis management, media relations, government communications and public affairs.


Media skills training

Your media profile: A key business tool

Good media coverage is critical to almost all public relations campaigns. As the influence of the media continues to grow, coverage is the number one way for most organizations to reach the people who are essential to their success.

In addition to helping clients develop their public relations strategies, Argyle Communications has a comprehensive program that equips spokespeople with the techniques and tools to define their messages and deliver them in media interviews — with clarity, consistency and impact.

We believe that each interview is a selling opportunity for your products, services or ideas. We help you excel in interviews, rather than simply treating them as a necessary evil. Using a mixture of instruction and realistic, interactive simulations, Argyle’s media training workshop will show you:

The way the media work — using real-life examples of broadcast and print media coverage
The keys to effective media messages — what works and what doesn’t
The most common types of questions, and how to deal with them
What to do when a reporter calls
How to improve your personal performance in any media situation — whether you’re a beginner or an interview veteran

To find out more about our comprehensive media skills training program, contact us at pr@argylecommunications.com

 
 
Understanding your audience
Shaping your image
Communicating with impact
Differentiating your organization
 
 
 

 

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